A website can be a huge investment of time and money. I know, I’m not telling you anything new. But what if it doesn’t have to be that way? The key is to continuously improve your website so that you sustain the life of it. Making iterative adjustments and keeping the content fresh will not …Read more »
Theresa Gutierrez Jacobs
Theresa Gutierrez Jacobs is an expert project manager with over a decade of agency experience ranging from traditional advertising to digital strategy. An 18-month journey traveling the world inspired her to put her marketing expertise to work for both local nonprofits and global NGOs. Since then, she has worked within agencies that serve nonprofits, including several years working at our sister agency, Big Duck. Theresa lives in Seattle with her husband and toddler, where they find time to be near the water or hiking in the mountains as often as possible.
Posts by Theresa
You were just days, or weeks, away from launching your organization’s new website — the one you spent months reorganizing, redesigning, rewriting — when crisis hit. Now it’s tough to tell: do you launch the website even though it feels like your celebration will be swept away in more pressing news? Or do you wait …Read more »
With COVID-19 dominating the news and our lives, we simply cannot go about business as usual. Your nonprofit doesn’t need to be in the healthcare sector to feel the pressure to translate programs and services, events, or volunteer coordination to an online experience. Given that your website is the first place people are turning to …Read more »