AdvoTalk: Behind-the-scenes: How a successful gala went digital

At a time when most events must be virtual or not happen at all, it can feel overwhelming to make the virtual transition for your nonprofit’s big event – your gala. The Shriver Center on Poverty Law recently turned their traditional in-person gala into a three-day virtual event. Go behind the scenes with Shriver’s Marketing Director Michelle Nicolet, Advomatic’s CEO Sarah Durham, and Project Manager Theresa Gutierrez Jacobs to learn more about the process. You’ll walk away with ideas on which online platforms you may want to consider, how to use the digital assets after the event, and lessons learned along the way.