Strategy Blog

Julie Blitzer
Aug 2, 2010

Why Non-Profits Need User Experience Design

TASC Pathfinder
The non-profit organization faces unique challenges with any web project. There are budget and internal skill limitations not typically faced by a for-profit entity. We've addressed what you need to know about ... more
Julie Blitzer
Jul 29, 2010

#NN10 Report: How to Plan for Your Website Redesign Training

Netroots Nation
At Netroots Nation last week, I did the second iteration of a training first introduced at Organizing 2.0 with Fureigh in December 2009: How to Plan for Your Website Redesign. I was joined by Erin Hofteig of Middle Coast and Paula Brantner of Workplace Fairness,... more
Julie Blitzer
May 4, 2010

The Web Development Process for Newbies

Are you a Communications Director or Campaign Manager who has just been asked to take care of getting your organization a new website? Never done this before and not sure why it's part of your job? You're not alone! At least once each week I talk to someone in your position who seems lost and not... more
Julie Blitzer
May 28, 2009

New Yorkers for Marriage Equality: How We Fight the Good Fight at Home and at Work

I came to work for Advomatic because we "fight the good fight," giving progressive organizations the tools and strategies they need to succeed online. Almost everyone on the Advoteam contributes back to the community outside of work too,... more
Fred Gooltz
May 7, 2009

New York State Senate, Advomatic, and the Politics of eGovernment

New York State Senate
Last November, after most of the last century in the minority, the New York State Senate Democrats finally won control of the State’s upper chamber. With the majority came budget control and the power to make Senate-wide infrastructure choices - including internet decisions. This is how... more
Fred Gooltz
Mar 5, 2009

Crazy Idea for Recovery.gov

I don't know how it could possibly happen, but wouldn't it be amazing if the economic stimulus capital being infused back into circulation in order to jump start our stalled economy was tracked on Recovery.gov. Literally tracked. Like Where'sGeorge.com but less sketchy. Is it possible... more
Fred Gooltz
Mar 4, 2009

What LinkedIn's Reorganization and OFA 2.0 Means for Politech Online

Many internet theorists speak of social networks online as a 'map of the relationships between individuals.' Politech thinkers and online organizers like myself, have taken these principles and used them to inform the social software we built for campaigns and political advocacy organizations... more
Fred Gooltz
Oct 27, 2008

Drupal Runs An Election Flash Widget

Drupal has powered a number of politech widget systems this election cycle, such as the Register to Vote widget from Rock the Vote. We are proud to add this new Get-out-the-Vote (GOTV) widget to the ranks of distributed technology systems this year. ... more
Fred Gooltz
Feb 21, 2008

Hollywood Influence on Online Politics

When Black Eyed Peas' Will.i.am released the "Yes We Can" video mashup of Obama's speech / song, many wondered why the file was uploaded to a relatively unknown site called DipDive.com. Phase 2 of the DipDive project is phenomenal. ... more
Fred Gooltz
Jan 30, 2008

Early Innovators Are We

The Nation, America's oldest weekly magazine and most widely read journal of opinion reported recently on the "new tools and new talent" that is infusing the Democratic Party and buttressing the progressive left. It is fitting... more
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